The potter who left an office job and sold out her first 200 mugs in four days

Anita Ghosh (fictional) priced each mug at 650 rupees. Her costs were 210 rupees in clay, glaze and firing.

Her best marketing was a short video of one mug being thrown, made on a phone.

She bought a used kiln for 38,000 rupees and taught herself with videos. Her first firing cracked a third of the pots; her second was perfect.

The mugs sold through her newsletter list of 240 people and a pop-up at a weekend market.

This is a demo story: every name, place, organisation and figure in it is fictional.